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The Moo Master

As today's world moves towards more cloud based solutions, it's not always easy to find an all-in-one solution to a business problem. We focus on business development. finding new, creative and innovative ways to use different IT systems to enhance and automate business processes. We're happy to share our knowledge and solutions we've come up with over the years to some of those unique IT/Business problems.

ITIL v4 (SVS) – Guiding principles

Guiding principals – ITILv4

On the outer shell of the service value system (SVS) are the guiding principles and continual improvement. In order to support successful actions and good decisions, both of these components should be constantly considered at all levels. Guiding principles 1. Focus on value Everything that an organization does should map directly ...

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ITIL v4 (SVS) – Opportunity, demand & value

Opportunity Demand and Value – ITIL4

Key inputs and outputs of the service value system (SVS) are opportunity, demand and value. Everything in the SVS begins with opportunity and demand which trigger activities to produce the creation of value. Not all opportunity or demand entering the system are automatically accepted. In many cases there might be a ...

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ITIL v4 – Service Value System (SVS)

Service Value System (SVS) – ITILv4

The Service Value System (SVS) is the machine which turns opportunity and demand into value for the organization, customers and it’s stakeholders. The service value system includes the following components, all interconnected, working together to achieve a desired output, creating value (think of all the gears in a watch all interconnected ...

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ITIL v4 – Outcomes, costs, risks, utility & warranty

Utility warrenty outcomes costs risks – ITIL4

A service provider should always evaluate their services to create an outcome which meets the needs of their service consumer – There is no point building a service that isn’t fit for use or doesn’t meet the consumers performance expectations. The service provider must also evaluate if the desired outcome ...

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ITILv4 – Service relationships

Service relationships – ITIL4

No longer are business relationships mono-directional (the service consumer distant from the service provider) – To create value, an organization must do more than simply provide a service. It must also cooperate with the consumers in service relationships. Typically both the service provider and service consumer will consume a number of services ...

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ITIL v4 – Resources, products, services & service offerings


Stop thinking about products (goods, resources, actions) as something which are stand-alone offerings by an organization. Products should be seen as a configuration of a organizations resources which are designed to offer value to a consumer. Now start thinking every organization is a service organization. Everything we do in business ...

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ITIL v4 (SVS) – Service Value Chain (SVC)

Service Value Chain – Service Value Streams

New to ITIL v4 is the Service Value Chain (SVC), which is at the center of the Service Value System (SVS). It outlines 6 key activities used to respond to demand and facilitate value realization through the creation of products and services. Simply put, it is a bunch of processes ...

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Salesforce Open CTI Lightning with Twilio Tutorial

Salesforce Open CTI Lightning with Twilio

If you’re reading this then you’ve probably already read the Lightning Open CTI post on the Salesforce developer blog and wondering how the heck get outbound calling working with Twilio and the Salesforce Open CTI call center. Disclaimer: I’m not a Salesforce Lightning dev, and would love for someone to ...

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