In today’s Woopra tutorial we’re going to look at how to track YouTube video views in Woopra using GTM. In order to gain a better understanding of how effective our videos are, we’re going to want to fire an event each time your embedded YouTube video is Played, Paused and Reached ...
Read More »Optimize your WordPress page load speed
We’ve all been there before – You’ve created a super cool looking website and when it comes time to run a page speed test the results are looking pretty disappointing. Page speed is not only highly important for website ranking, but also needs to load lightning fast for your visitors. ...
Read More »Personalized Javascript popups using Woopra segments and triggers
Everyone who’s serious about driving higher sales and subscriptions on their website has experimented or has already implemented some form of popup technology. While there are some quality middle-ware applications on the market (optinmonster & Sumome), none of them we have found can create a popup which can be customized ...
Read More »Integrating WordPress and Salesforce using Mailchimp
Syncing lead data into a CRM like Salesforce isn’t always a simply task without any background in programming and the in depth knowledge on how to use an API or write your own custom code. While there are lot of useful guides on creating Salesforce Web-to-lead forms, there are times when the ...
Read More »Send events to Woopra using GTM
When implementing Woopra, it’s likely that you’re going to want to send more than just Page View data about your visitors. Using Woopra event tracking (very similar to Google Analytics event tracking) we can send events to Woopra in order to build a stronger profile about the actions of each ...
Read More »Lead Revisit Notifications using Woopra
Woopra has already expanded the way we can integrate and automate our website with other business systems, now it’s time to take it a bit further and setup lead revisit notifications every time a lead who meets certain criteria comes back onto our website. This is also applicable for any ...
Read More »Identifying visitors in Woopra using GTM & Form Variables
Continuing on from Part 1: Identifying visitors in Woopra using GTM & URL Variables, we’re going to now look at how to identify visitors in Woopra using GTM to extract form field variables before or after a form has been submitted. Implementation time: 30 minutes Prerequisites: Woopra installed and running Google ...
Read More »Identifying visitors in Woopra using GTM & URL Variables
To get the most out of Woopra you want the ability to identify as many visitors as possible on your website so you can track their every movement and gain better analytics into how certain visitors behave. Woopra has already written some quality documentation on sending visitor information to identify customers, ...
Read More »What is Woopra & how does it work ?
What is Woopra ? Earlier this week we discovered a fantastic new online integration tool called Woopra which takes online customer analytics and automated processes to the next level. For those who are using Google Analytics, you would know they forbid the sending of PII (Personal Identifiable Information) which has ...
Read More »Mailchimp user tracking in Google Analytics using Google Tag Manager
The problem: When you have great analytics on your Mailchimp email data, at times you want to also track what each individual user is doing within Google analytics for a more in-depth understanding of how each individual behaves before converting. Google has provided us with a great free tool, Google ...
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